{"id":554,"date":"2018-03-20T10:36:08","date_gmt":"2018-03-20T09:36:08","guid":{"rendered":"https:\/\/britishdailynews.co.uk\/?p=554"},"modified":"2018-03-22T10:38:13","modified_gmt":"2018-03-22T09:38:13","slug":"mark-zuckerberg-apologises-for-facebooks-mistakes-over-cambridge-analytica","status":"publish","type":"post","link":"https:\/\/britishdailynews.co.uk\/?p=554","title":{"rendered":"Mark Zuckerberg apologises for Facebook&#8217;s &#8216;mistakes&#8217; over Cambridge Analytica"},"content":{"rendered":"<p>Facebook is changing the way it shares data with third-party applications, Mark Zuckerberg announced Wednesday in his first public statement\u00a0<a class=\"u-underline\" href=\"https:\/\/www.theguardian.com\/news\/2018\/mar\/17\/cambridge-analytica-facebook-influence-us-election\" data-link-name=\"in body link\">since the Observer reported<\/a>\u00a0that the personal data of about 50 million Americans had been harvested and improperly shared with a political consultancy.<\/p>\n<p>The Facebook CEO broke his five-day silence on the scandal that has enveloped his company this week in a Facebook post acknowledging that the policies that allowed the misuse of data were \u201ca breach of trust between\u00a0<a class=\"u-underline\" href=\"https:\/\/www.theguardian.com\/technology\/facebook\" data-link-name=\"auto-linked-tag\" data-component=\"auto-linked-tag\">Facebook<\/a>\u00a0and the people who share their data with us and expect us to protect it\u201d.<\/p>\n<aside class=\"element element-rich-link element--thumbnail element-rich-link--upgraded\" data-component=\"rich-link\" data-link-name=\"rich-link-1 | 1\">\n<div class=\"rich-link tone-feature--item rich-link--pillar-news\">\n<div class=\"rich-link__container\">\n<div class=\"rich-link__read-more\">\n<div class=\"rich-link__read-more-text\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/aside>\n<p>\u201cWe have a responsibility to protect your data, and if we can\u2019t then we don\u2019t deserve to serve you,\u201d Zuckerberg wrote. He noted that the company has already changed some of the rules that enabled the breach, but added: \u201cWe also made mistakes, there\u2019s more to do, and we need to step up and do it\u201d.<\/p>\n<p>Facebook\u2019s chief operating officer, Sheryl Sandberg, shared Zuckerberg\u2019s post and added her own\u00a0<a class=\"u-underline\" href=\"https:\/\/www.facebook.com\/sheryl\/posts\/10160055807270177\" data-link-name=\"in body link\">comment<\/a>: \u201cWe know that this was a major violation of peoples\u2019 trust, and I deeply regret that we didn\u2019t do enough to deal with it.\u201d<\/p>\n<p>Zuckerberg also spoke to a handful of media outlets on Wednesday, including a televised interview with\u00a0<a class=\"u-underline\" href=\"http:\/\/money.cnn.com\/2018\/03\/21\/technology\/mark-zuckerberg-cnn-interview\/index.html\" data-link-name=\"in body link\">CNN<\/a>\u00a0in which he apologized for the \u201cbreach of trust\u201d, saying: \u201cI\u2019m really sorry that this happened.\u201d In similar conversations with\u00a0<a class=\"u-underline\" href=\"https:\/\/www.nytimes.com\/2018\/03\/21\/technology\/mark-zuckerberg-q-and-a.html\" data-link-name=\"in body link\">the New York Times<\/a>,\u00a0<a class=\"u-underline\" href=\"https:\/\/www.wired.com\/story\/mark-zuckerberg-talks-to-wired-about-facebooks-privacy-problem\/\" data-link-name=\"in body link\">Wired<\/a>, and tech website\u00a0<a class=\"u-underline\" href=\"https:\/\/www.recode.net\/2018\/3\/21\/17149964\/facebook-ceo-mark-zuckerberg-congress-data-privacy-cambridge-analytica\" data-link-name=\"in body link\">Recode<\/a>, Zuckerberg expressed qualified openness to testifying before Congress and said that he was not entirely opposed to Facebook being subject to more regulations.<\/p>\n<figure class=\"element element-atom element-atom--media\" data-atom-id=\"d53eeeb7-21d2-4a74-b644-f56c5d63ec33\" data-atom-type=\"media\"><figcaption class=\"caption caption--img caption caption--img\"><\/figcaption><\/figure>\n<p>The crisis stems from Facebook policies that allowed third-party app developers to extract personal data about users and their friends from 2007 to 2014. Facebook greatly reduced the amount of data that was available to third parties in 2014, but not before a Cambridge University researcher named Aleksandr Kogan had used an app to extract the information of more than 50 million people, and then transferred it to\u00a0<a class=\"u-underline\" href=\"https:\/\/www.theguardian.com\/uk-news\/cambridge-analytica\" data-link-name=\"auto-linked-tag\" data-component=\"auto-linked-tag\">Cambridge Analytica<\/a>\u00a0for commercial and political use.<\/p>\n<p>On Saturday, Facebook\u2019s deputy general counsel, Paul Grewal, appeared to defend the lax policies that allowed data harvesting from unwitting friends, writing in a\u00a0<a class=\"u-underline\" href=\"https:\/\/newsroom.fb.com\/news\/2018\/03\/suspending-cambridge-analytica\/\" data-link-name=\"in body link\">statement<\/a>: \u201cAleksandr Kogan requested and gained access to information from users who chose to sign up to his app, and everyone involved gave their consent.\u201d<\/p>\n<p>But after five days of outrage from the public, and calls for investigations and regulation from lawmakers in the US and UK, the company appears to be acknowledging that blaming users for not understanding its byzantine terms of service will not suffice.<\/p>\n<div id=\"dfp-ad--inline1\" class=\"js-ad-slot ad-slot ad-slot--inline ad-slot--inline1 ad-slot--rendered\" data-link-name=\"ad slot inline1\" data-name=\"inline1\" data-mobile=\"1,1|2,2|300,250|fluid\" data-desktop=\"1,1|2,2|300,250|620,1|620,350|fluid\" data-google-query-id=\"CJmjztHQ_9kCFckr4Aod-gMADw\">\n<div class=\"ad-slot__label\"><\/div>\n<div id=\"google_ads_iframe_\/59666047\/theguardian.com\/technology\/article\/ng_6__container__\" class=\"ad-slot__content\"><\/div>\n<\/div>\n<p>The company will investigate apps that had access to \u201clarge amounts of information\u201d prior to the 2014 changes, Zuckerberg said, and audit any apps that show \u201csuspicious activity\u201d. A Facebook spokesperson declined to share how Facebook was defining \u201clarge amounts of information\u201d or how many apps would be scrutinized.Zuckerberg said in his interviews that the number of apps was in the \u201cthousands\u201d.<strong>\u00a0<\/strong>The company will also inform those whose data was \u201cmisused\u201d, including people who were directly affected by the Kogan data operation.<\/p>\n<p>An online\u00a0<a class=\"u-underline\" href=\"https:\/\/petitions.moveon.org\/sign\/facebook-must-notify\" data-link-name=\"in body link\">petition<\/a>\u00a0calling for just such disclosure for people included in Kogan\u2019s data set had garnered more than 15,000 signatures since the weekend.<\/p>\n<p>Facebook also promised to further restrict the amount of data third-party developers can access when users\u00a0<a class=\"u-underline\" href=\"https:\/\/developers.facebook.com\/products\/account-creation\" data-link-name=\"in body link\">login<\/a>\u00a0to their sites with their Facebook profile, turn off data sharing for apps that haven\u2019t been used for three months, and move the tool that allows users to restrict the data they share from the Settings menu to the News Feed.<\/p>\n<p>David Carroll, a US design professor who is\u00a0<a class=\"u-underline\" href=\"https:\/\/www.theguardian.com\/uk-news\/2018\/mar\/20\/david-carroll-cambridge-analytica-uk-courts-us-professor\" data-link-name=\"in body link\">challenging Cambridge Analytica<\/a>through the UK courts to access his data profile harvested from Facebook, called the reforms \u201cinadequate\u201d. \u201cUsers should be notified, and not have to know to go and find out,\u201d he told the Guardian by email.<\/p>\n<p>Zuckerberg\u2019s statement notably did not offer any explanation for why Facebook did not make any effort to inform affected users when Guardian reporters first told the company of the data misuse in December 2015. He did address the question in his press interviews, acknowledging to CNN that it was \u201ca mistake\u201d to rely on Kogan and Cambridge Analytica\u2019s certifications that they had destroyed the data.<\/p>\n<div id=\"dfp-ad--inline2\" class=\"js-ad-slot ad-slot ad-slot--inline ad-slot--offset-right ad-slot--inline2 ad-slot--rendered\" data-link-name=\"ad slot inline2\" data-name=\"inline2\" data-mobile=\"1,1|2,2|300,250|fluid\" data-desktop=\"1,1|2,2|300,250|620,1|620,350|fluid|300,600\" data-google-query-id=\"CKi3uNLQ_9kCFUg-4Aodl3cBTw\">\n<div id=\"google_ads_iframe_\/59666047\/theguardian.com\/technology\/article\/ng_7__container__\" class=\"ad-slot__content\"><\/div>\n<\/div>\n<p>\u201cI don\u2019t know about you, but I\u2019m used to when people legally certify that they\u2019re going to do something, that they do it,\u201d he said. \u201cWe need to make sure that we don\u2019t make that mistake ever again.\u201d<\/p>\n<p>\u201cWith Mark Zuckerberg\u2019s response, they are trying to convey that they are taking this seriously, but they are reacting to furore rather than facts,\u201d said Jeff Hauser of the Center for Economic and Policy Research. \u201cThe facts are not new to them.\u201d<\/p>\n<p>Jonathan Albright, a research director at the Tow Center for Digital Journalism, said that while he welcomed Zuckerberg\u2019s explanation of how Cambridge Analytica gained access to the data in question, he was disappointed that the CEO did not address why Facebook enabled so much third-party access to its users\u2019 personal information for so many years.<\/p>\n<p>\u201cThis problem is part of Facebook and cannot be split off as an unfortunate instance of misuse,\u201d Albright said. \u201cIt was standard practice and encouraged. Facebook was literally racing towards building tools that opened their users\u2019 data to marketing partners and new business verticals. So this is something that\u2019s inherent to the culture and design of the company.\u201d<\/p>\n<p><em>Olivia Solon and Edward Helmore contributed reporting.<\/em><\/p>\n<p>Source https:\/\/www.theguardian.com\/technology\/2018\/mar\/21\/mark-zuckerberg-response-facebook-cambridge-analytica<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook is changing the way it shares data with third-party applications, Mark Zuckerberg announced Wednesday in his first public statement\u00a0since the Observer reported\u00a0that the personal data of about 50 million Americans had been harvested and improperly shared with a political consultancy. The Facebook CEO broke his five-day silence on the scandal that has enveloped his [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":555,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[7],"tags":[],"_links":{"self":[{"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/554"}],"collection":[{"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=554"}],"version-history":[{"count":2,"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/554\/revisions"}],"predecessor-version":[{"id":557,"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/554\/revisions\/557"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=\/wp\/v2\/media\/555"}],"wp:attachment":[{"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=554"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=554"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/britishdailynews.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=554"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}